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THE SWEETEST
LAYOVER
Typographic Expression as Visual System, design a cohesive typographic system to be applied to a variety of applications following a specified event campaign brief.
Combining learning on research, concept-driven design, material/type explorations, and typographic technical skills, this project develop a bespoke typographic system that carry across a variety of applications that successfully communicate the theme and message of a specific event.
It is a festival where can experience the desserts and culture of other countries by watching, experiencing, and tasting.
The festival is made for those who are interested in food and culture to enjoy.
For participating countries, it also provides an opportunity to promote desserts from each country.
DAY 1
KOREA
FOOD + ADVENTURE + KPOP EVENT
DAY 2
CHINA
FOOD + ADVENTURE + BEIJING OPERA
DAY 3
JAPAN
FOOD + ADVENTURE + COSTUME FESTIVAL
TICKETS
PRENIUM ECONOMY
$45 + fees
Includes GA+ 2 choice of dessert + 1 adventure
BUSINESS
$55 + fees
Includes GA+ 4 choice of dessert + 2 adventure + 1 photos
FIRST CLASS
$75 + fees
Includes GA+ 5 choice of dessert + 2 adventure + 2 photos
LOCATION
ROSE BOWL STADIUM
1001 Rose Bowl Dr, Pasadena, CA 91103
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Capacity: 89,702
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The Rose Bowl Flea Market features over 2,500 vendors.
DESIGN RESEARCH
FLIGHT TICKETS & TYPO
BANNER DESIGN
POSTER DESIGN
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WAYFINDING DESIGN
1/1
TICKETS & BADGE
CATALOG & PASSPORT
1/1
STAMP & MERCH
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